Style is never planned, never calculated, it is something you do, it is your identity,”
Adeleke Sijuwade. The Nigerian-born designer also known as “Leke”, a former model
and the current creator of Adeleke the brand, collection and lifestyle, style and
its spontaneity is the essence of his sole as a men and women’s wear fashion designer.
The self taught designer has amassed quite a fan base amongst entertainers, stylist,
fashionistas and editors alike due to his intrinsic fashion sense. His vintage collection
has been featured on musicians such as Common, Erykah Badu, Mos Def, Nivea and the
Dey. His tailored menswear line has been worn by artists such as Raheem Devaughn,
Bryan-Michael Cox and Don Omar. Leke has also styled and dressed the dance troupes
of the Alvin Ailey American Dance Theater along with the world traveling dance company
Creative Outlet. His clothes and styling has appeared in the New York Times Style
Section, Honey magazine, the Pittsburgh Post Gazette Daily News, Harlem World magazine,
L’AG magazine, MODE magazine, and more recently in Giant magazine, XXL magazine and
the Avenue Report. In 2007, Leke was featured in the gallery showing of “Black Style
Now”, an exhibit showcasing the best dressed African-American style icons of the
century at the Museum of the City of New York. “I’m not inspired necessarily by places,
but by the time.” Taking his inspiration from London in the 1960’s and period actors
like Cary Grant, James Dean, Clarke Gable, Humphrey Bogart, Sean Connery and popular
“Blaxploitation” actors like Fred Williamson, Jim Brown and Richard Roundtree. Adeleke
the Collection includes tailored shirts, pants, vests, ties, jackets, coats and shoes.
Leke believes in providing both men and women a complete look. This is evident
in Leke’s Olori (princess in Yoruba) collection which uses an eclectic mix of bright
colors and patterns from different cultures and eras. The ready-to-wear dresses are
incredibly body friendly designed specifically to accentuate a woman form. “Women
are a work of art...A women’s body is sculpted in such a way, that there is so much
to tour...a woman’s neck, her shoulders, collarbone...I’m into the body expressing
the clothes, not the clothes expressing the body.” Staying true to this mantra,
Leke’s collection offers a new twist on an old template. “My designs focus on the
human form and how it relates to the clothes rather than the premise that the clothes
makes the person. Individuality is key for me; I’m ready to dress anybody that is
interested in expressing themselves as an individual...”